As a small business owner in this day and age, it’s virtually impossible to operate efficiently without help from a reliable software system. It’s hard to get ahead or even stay at par with the competition without relying on software solutions.
If you’re an entrepreneur who’s just starting to depend on these software systems to effectively manage your business, you may find it overwhelming just to try and find the best software application available that addresses your needs perfectly.
This is why custom software is better suited for businesses that need unique solutions to unique problems that they might be facing.
So what kind of problems does business owners typically face nowadays that warrants the use of a custom software solution?
Common Problems That Justify the Use of Custom Software for SMEs
There are lots of small- and medium-sized enterprises (SMEs) nowadays that rely heavily on custom software to help with their day-to-day operations. Although the problems most of them deal with are not totally the same, they do stem from similar factors such as:
- The lack of time to do more for the business
- The lack of money or capital
- The lack of better more sustainable solutions
- The lack of a better way to stay in touch with clients
- The lack of a better approach to retain customers
These are just some of the basic issues that small business owners tackle with on a fairly regular basis, issues that can be remedied by well-designed custom software.
What if you need to keep in touch with your clients?
Software solutions that enable users to stay in touch with their clientele are very common, especially when it comes to ready-made software. But the choices are so vast, you wouldn’t know where or how to begin the decision-making process.
If you’re looking for a system that allows you to stay in touch with customers easily while taking advantage of a few practical and useful features, you’re better off looking for a software development company that can customize a software system for your business.
Of course, you could also opt for high end off-the-rack systems with the kind of features that your business needs. But there are so many of them out there that you’ll most likely end up with a software solution packed to the brim with unnecessary features that you might not even need.
One of the reasons why custom software is far more superior than ready-made ones is that all the features in it are meant to serve a purpose for your company and its day-to-day operations, hence the term custom.
Say you need a software solution that can help with customer retention.
Again, you might easily find a cheap ready-made system with that kind of capability. And again, you will be faced with the same kind of problems. How do you choose the right software solution? Can you get a software application that is not bundled with unnecessary features?
Sure, there may be several off-the-shelf solutions out there that allow you to customize a few elements of the software. But the important question you need to answer is, is it enough? Is being able to do a few customizations on the software system actually enough to meet your needs?
What Is It about Custom Software Solutions?
One of the most frequent reasons why some small businesses, or SMEs, are reluctant to invest in custom software development is the capital. Price is a major factor that one has to consider when it comes to custom software.
But the thing is:
Custom software development is not just a short-term deal. You’re not investing in something that could become obsolete in the coming months. When it comes to custom software development, you are essentially making a long-term investment.
The software solution that you’re paying for is tailor-made according to your company’s needs and preferences, not everyone else’s. It addresses unique problems specific only to your organization and/or your industry.
And while hardware can become obsolete and will ultimately be replaced with newer models, custom software solutions can be updated regularly and be adjusted to address compatibility issues. You won’t have to find another off-the-shelf software solution that is compatible with your new hardware.